One Idea
Is there one distinctive idea capable of guiding choices?
Growth creates choices.
But more choices do not always create greater clarity.
Does your organisation have one clear idea, one shared direction and one coherent path into action?
Is there one distinctive idea capable of guiding choices?
Do leaders understand, believe and use that idea consistently?
Does the direction travel into people, product, sales, investment and communication?
The diagnostic looks for where clarity may be weakening across these three layers.
No wrong answer — “can't say” is a real one.
Your answers show where the organisation appears clearest — and where strategic clarity may be weakening.
A leadership-team view is often more useful than a single response. Share this diagnostic with your colleagues and ask them to complete it independently. We can then compare the pattern across roles and departments to see where perceptions align — and where they diverge.